Protecting Your Privacy
At BlueMarkt, we take your privacy seriously. This Privacy Policy explains how we collect, use, and share your personal data when you use our websites.
Information We Collect
We collect information from you in several ways, including:
Information you provide directly: This includes your name, contact details, gender, product reviews, and any information you add to your account profile.
Transaction and billing information: If you make a purchase, we collect your credit/debit card details and delivery information.
Records of interactions: We keep records of your interactions with us, such as customer service contacts and social media interactions.
Information collected automatically: We use cookies and other technologies to collect information about your device and browsing activity, such as pages viewed and links clicked.
Location data: With your consent, we may access your location for specific purposes.
In-store purchases: If you shop at a BlueMarkt store, we may combine your in-store information with your online information.
How We Use Your Information
We use your information for various purposes, depending on your interactions and permissions:
Fulfilling orders and managing accounts
Responding to customer service inquiries
Personalizing your experience and showing relevant content
Improving and maintaining the Services
Market research and customer feedback
Sending marketing messages (with your consent)
Security purposes, fraud prevention, and legal compliance
Legal Basis for Processing Your Data
We rely on the following legal grounds to process your data:
Fulfilling contracts: We need your data to process payments and fulfill your orders.
Consent: We use your data for marketing and other purposes with your permission.
Legitimate interests: As an e-commerce provider, we have a legitimate interest in understanding our customers to improve our services and offerings.
Who May Have Access to Your Information
We may share your information with trusted third-party service providers who assist us with various tasks, such as payment processing, data hosting, and marketing. We also share information with professional advisors and legal authorities as necessary. These third parties are contractually obligated to protect your data according to our security standards.
Advertising and Analytics
We may allow third-party services to provide analytics and serve targeted advertising on our behalf. These services may collect information about your browsing activity across the internet to deliver personalized ads. You may have choices about how these services use your data by visiting their privacy policies.
Your Rights and Choices
You have several options regarding your personal data:
Manage or deactivate your account
Unsubscribe from marketing emails
Restrict cookies (though this may affect website functionality)